Area 51

A culture of research, experimentation, function and use are the matrices that have always defined Stone Island: the sportswear brand established in 1982 in Ravarino, in the Modena area, by the genius that is Massimo Osti, Art Director and Bolognese intellectual. Destined to become a symbol of extreme research in fibers and textiles, applied to an innovative design, it is known for redefining the common understanding of sportswear. 

One of the first brands to find its home under the Nepenthes umbrella, Keizo Shimizu’s label Needles menswear debuted in 1997, and remains one of the most renowned Japanese labels to this day. A unique marriage of casual Americana aesthetics and traditional Japanese tailoring features that’s has made Needles a globally recognised name.